Ardmore Shipping has selected SEDNA as its new email management and team collaboration platform for its global commercial desks, including operations, chartering, and commercial finance teams.
The decision to adopt SEDNA software reflects growing awareness across the industry of the potential impact of inefficient shoreside processes. As an alternative to traditional email tools such as Outlook or Gmail, SEDNA delivers faster search and filtering, unlimited archiving, programmability and automated tagging. It is estimated that this can save people up to two hours a day managing their communication.
According to Ha Eun Ruppelt, Ardmore Shipping’s Commercial Project Manager, the decision to choose SEDNA began with the organisation’s commitment to achieving the same high standards of efficiency and operational performance in its commercial activities as it has achieved across its fleet:
“How we collaborate as a team and how we manage our relationships with customers and partners needs to be as efficient and effective as possible. However, we were encountering critical issues with email, in terms of storage space, speed of search, and a lack of transparency. We needed a solution that would enable our teams to focus on serving our customers, instead of spending hours each day managing their emails.
“SEDNA’s reputation in the shipping industry as an innovative solution to help teams become more efficient strongly aligned with our own vision. Their platform lives up to the idea of a modern, user-friendly cloud solution. However, what really sold us was the people at SEDNA. We view them as a partner with the expertise and support to help us digitally transform.”